If you think creating a startup sounds crazy, how would you like to lead two at the same time?
If you’re in business, you want your customers to be saying great things about you, right? Especially online where that information is accessible by anyone, anytime.
Whether you’re a huge company or a small-sized startup, you need positive online reviews. If you’re not paying attention to your customer’s happiness, you’re missing out on a huge piece of data that can help you take your company to the next level. … Read More
It’s the eternal struggle.
No matter what you seem to do, or how well-oiled the machine is, getting business and technology teams to see eye-to-eye and agree on something can be like pulling teeth.
One “side” seems to have grand visions of the way things should be, while the other lives here on earth with realistic goals and expectations and boundaries. Both sides feel this way, right?… Read More
We all want to save time and money. Perhaps especially so when it comes the product design and development.
Wouldn’t you like to know if your latest idea for a product is a good one before investing your precious resources in a gamble?… Read More
LinkedIn provides one of the hottest ways for B2B and SaaS companies to advertise online. LinkedIn users are captivated professionals, often times in powerful positions. So, what are the best tips to leverage this marketing opportunity for your SaaS product?… Read More
Rapid Prototyping applies an iterative approach to the design stage of an app or website. The objective is to quickly improve the design using regularly updated prototypes and multiple short cycles. This saves time and money by solving common design issues before development begins, helps businesses to reach market quicker, and puts the focus of development on the needs of the end-user.… Read More
UX/UI profoundly impacts any SaaS product. Users that enjoy using an application, ultimately utilize the tool over and over again, which drives customers back to the developer. On the other side of the coin, no matter how great the functionality is, if the experience is clunky, users will become frustrated and limit their usage, or stop completely. Yikes.… Read More